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Nick Blunden

  • I am the Global Digital Publisher of The Economist however Out of the Ordinary is my personal blog which focuses on the impact of digital technology on human behavior and business success. I am particularly interested in exploring the idea that as digital technologies provide people with ever greater levels of control and choice successful companies will increasingly move away from mass produced products and mass marketing towards extraordinary products marketed in out of the ordinary ways.

September 19, 2012

August 21, 2012

November 04, 2011

October 02, 2011

December 11, 2010